You are writing a report on the two candidates competing to represent your district in
the U.S. House of Representatives. You create a pie chart for each candidate to show
where the candidate’s campaign money comes from. You use purple for small individual
donations, orange for large individual donations, blue for corporate donations, yellow
for political action committee (PAC) contributions, red for political-party donations, and
gray for other money. Which principle of using color effectively have you followed?
using color to create contrast between the text and the background
using color to emphasize particular items
using symbolic meanings of colors
using color to create patterns
Why is it important to use care in creating graphics for multicultural audiences?
Culture affects how people read images and what they see in them.
Differences between cultural interpretations of graphics tend to be slight.
Multicultural audiences are happy if at least a short caption for the image is in their
native language.
All responses are correct.
You work in the recruiting office of a large state university. You need to give your boss
precise numerical data—including numbers of applicants, numbers of enrollees,
percentages, and statistical measurements—about recruiting efforts in five different
regions. Which type of graphic would best suit your needs?
Which of the following is structured to emphasize the person or group with
responsibility for certain tasks?
deployment organization chart
Why might you include a common, familiar item in a photograph of an item being discussed?
to give readers a sense of scale
to eliminate background clutter
to prevent manipulation of the photograph
to save space in your document