48) Search engines and directories use different approaches to find and index websites.
49) Unlike most search engines, a web directory yields results that have been screened by human
editors.
50) A metacrawler enables you to use multiple search engines simultaneously.
51) Boolean operators include terms such as AND, OR, and NOT.
52) When using search engines, Boolean operators enable you to define search queries with
greater precision.
53) When it comes to using Internet search engines, a keyword search is basically the same thing
as a natural language search.
54) A work is not considered copyrighted until it is legally registered.
55) According to the fair use doctrine, you can use other people’s work only as long as you do
not unfairly prevent them from benefiting as a result.
56) Observations, surveys, and experiments are all considered secondary sources of information.
57) A survey is considered reliable if it measures what it is intended to measure.
58) A survey is valid if it produces identical results when repeated.
59) “Do you watch sports and news shows on TV?” is a compound question.
60) Surveys conducted over the Internet are more expensive and time-consuming than surveys
conducted by traditional methods.
61) “Do you think the styling of the new Mini Cooper is a departure from previous styling?” is
an example of an open-ended question.
62) If you plan to quote your interview subject in writing, it is a bad idea to provide him or her
with a list of questions a day or two ahead of time.
63) It is always preferable for interviews to take place in person rather than to conduct them via
email.
64) Paraphrases do not require documentation of sources.
65) If the price of a baseball cap in six different stores was $22, $20, $18, $20, $19, and $21, the
mean price would be $21.
66) The median value of a group is the sum of all the values in a series divided by the number of
values in that group.
67) If you find a strong correlation between employee use of company stress-reduction programs
and increased worker productivity, you can conclude that such programs do indeed cause
increased productivity, without considering any other variables.
68) Conclusions are interpretations of the evidence in your report.
69) You should assume that everyone who examines the evidence you present in your report will
arrive at the same conclusion.
70) An example of a recommendation would be “Given the state of the economy, now is a good
time to invest in precious metals.”
71) A(n) ________ ________ defines the purpose of your research.
72) Books, periodicals, newspapers, and websites are all examples of ________ sources.
73) Online ________ ________ identify individual webpages that contain a specific word or
phrase you’ve asked for.
74) Online ________ provide access to journals, electronic books, and other resources often
unavailable through general purpose search engines.
75) You can narrow or broaden an Internet search by using ________ operators such as AND,
OR, and NOT.
76) A Boolean ________ operator placed between restaurant and Louie’s will find all sites that
include both the word restaurant and Louie’s.
77) A(n) ________ ________ search lets you ask questions in normal, everyday English.
78) ________ law covers printed materials, audiovisual material, many forms of artistic
expression, computer programs, maps, mailing lists, and even answering-machine messages.
79) A survey is considered ________ if it produces identical results when repeated. A survey is
considered ________ if it measures what it’s intended to measure.
80) When conducting an interview, you use ________ questions to get the interviewee to offer
an opinion and not just a yes-or-no answer.
81) Unlike a paraphrase, a(n) ________ presents the gist of the material in fewer words than the
original.
82) When analyzing data, look for ________, which are definite patterns taking place over time,
such as growth and decline.
83) A(n) ________ is a simultaneous change in two variables that you’re measuring.
84) A(n) ________ is a logical interpretation of the facts in your report.
85) A(n) ________ suggests what ought to be done in response to the information you have
presented in your report.
86) List three guidelines to follow in order to avoid ethical lapses when conducting research.
87) You have been asked to help a company find ways to reduce the amount it spends on
employee health and dental benefits. Write a problem statement for the report that you will
produce.
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88) Explain why it is important to prioritize your research needs early in the process of
conducting business research.
89) Briefly explain the difference between primary research and secondary research.
90) Briefly explain the difference between trade journals and academic journals.
91) What illusion should you resist when using search engines to find information on the
Internet?
92) Briefly explain the main difference between an Internet search engine and a web directory.
93) What is the difference between a reliable survey and a valid survey?
94) Provide an example of an open-ended question, and then give an example of a closed
question on the same topic.
95) Provide an example of a conclusion, and then give an example of a recommendation on the
same topic.
96) Briefly describe five general procedures that can increase the productivity of your research.
97) What are some criteria you can use in evaluating the credibility of an information source?
98) List the three major disadvantages of Internet search engines, then briefly describe other
electronic research tools that overcome those shortcomings.
99) Describe six strategies for producing surveys that are both valid and reliable.
100) Explain important considerations to keep in mind when deciding whether to conduct an
interview face to face or via email.