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Generation Xers is a term used to refer to those born between 1965 and 1977.
Total assets equal current assets plus noncurrent assets plus goodwill.
Given the financial pressure facing today's retailers, creativity is no longer a
prerequisite for success in retailing.
Retailing does not include telephone sales, catalog sales, and sales over the Internet.
In order for price discrimination to be considered illegal, it must involve a retailer and a
manufacturer operating in the same state.
Advertising efficiency is concerned with the extent to which an ad has produced the
desired result.
As a general rule, intensive distribution is associated with shopping goods.
Because all retailers are able to buy from the same vendors, merchandise alone does not
make a store exciting. Therefore, in-store happenings, such as a sales promotion, must
be used to generate excitement.
By using a retail reporting calendar, retailers are able to make direct comparisons to
prior years.
An explicit code of ethics is written but well understood set of rules or standards of
moral responsibility.
