b. proven the possibility of effective subliminal advertising.
c. argued that the process of production today creates the very wants it then satisfies.
d. invented the concept of “puffery”.
Answer:
Utilitarianism is appealing as a standard for moral decision making in business. Which
of the following provides a reason for this?
a. Utilitarianism provides an objective way of resolving conflicts of self-interest.
b. Utilitarianism provides a rigid approach to moral decision making.
c. Utilitarianism provides a fuzzy standard for formulating and testing policies.
d. Utilitarianism gives us firm rules to follow, rules that don’t permit exceptions.
Answer:
The example of Huckleberry Finn shows
a. one should always obey one’s conscience.
b. when in doubt, one should ignore one’s conscience.
c. we shouldn’t rely uncritically on what our conscience says.