Although in recent years certain developed countries, such as the United States, have
made significant progress in controlling pollutants, this is not the case worldwide.
Upon the seller’s breach, the buyer must protect himself by obtaining “cover” or he is
barred from any other remedy under the Code.
Homemade Soup Co. has advertised their soup in certain magazines using photographs
showing bowls of their soup but with pebbles at the bottom of the bowl. The pebbles
were used to displace the soup in the bowl, forcing the vegetables and meat to the
surface. This photographer’s trick made the soup appear heartier than it was. An FTC
staffer is thumbing through the latest edition of her favorite magazine. She notices the
Homemade Soup Co. ad and goes to her kitchen, opens a can of Homemade’s soup and
decides that her bowl of soup looks nothing like the one in the ad. What are the steps
the FTC would take to proceed against Homemade Soup Co.?