The defining event for CNN, where it came to prominence as a global media channel,
was:
A. The 2003 Gulf War.
B. The Vietnam War.
C. The 1991 Gulf War.
D. The Soviet invasion of Afghanistan.
Answer:
__________ respondents say that a focus in business on short-term rather than
long-term results has been one of the contributing factors to the global financial crisis:
A. One out of three
B. Two out of three
C. Seven out of ten
D. Nine out of ten
Answer:
Firms that sell based on price are likely:
A. To pay greater attention to CSR.
B. To have the resources to mount an effective CSR campaign.
C. To attract less attention from consumers on issues unrelated to price.
D. To be big and attract greater attention from interest groups.
Answer:
A whopping majority of American shoppers consider themselves environmentalists and
more than 50% go out of their way to purchase environmentally sound products.
A. True
B. False
Answer:
Ways to encourage desired CSR behavior are:
A. Creating a company Ethics Code.
B. Create an Ethics Helpline.
C. Provide necessary structural support for the CSR officer to perform their job.
D. All of the above.
Answer:
A CSR audit is most effective when:
A. It is conducted by internal members of the firm who know what really happens.
B. It is conducted by outsiders.
C. Its results are publicized internally and externally.
D. Audits are seldom effective because, unlike accounting, there are not generally
accepted CSR principles.
Answer:
Costs that are incurred but not fully recognized by the firm producing them are called:
A. Externalities.
B. Internalities.
C. Synergies.
D. An eco-tax.
Answer:
As a result of ______, a sole focus on the linkage among vision, mission, strategy, and
tactics is insufficient to achieve the firm’s goals:
A. Globalization.
B. Complexity.
C. Sarbanes-Oxley legislation.
D. All the above.
Answer:
Corporate Social Responsibility only applies to Not-for-Profit organizations and is not
something For Profit organizations need to be concerned about.
A. True
B. False
Answer:
Demand for firms to be socially responsible may arise from:
A. Special interest groups and suppliers.
B. Employees and customers.
C. Company leaders.
D All of the above
Answer:
“McJob” refers to work at McDonald’s and implies:
A. A good, entry-level position.
B. A sub-standard job.
C. A major source of first-jobs for teenagers and other new entrants into the workforce.
D. An entry-level career position with McDonald’s or other firms.
Answer:
Rapid growth at Countrywide was made in the pursuit of profits, but:
A. Was done without consideration for the societal implications.
B. Was accompanied by progressive CSR standards which were undone by the collapse
in housing prices, leading to numerous foreclosures.
C. Was also accompanied by the safeguards of investors doing their due diligence.
D. Was undone by fraudulent loan applications.
Answer:
Criticism of Nike’s supply change has focused primarily on:
A. Nike-owned factories.
B. Nike’s contractor-owned factories.
C. Nike senior executives.
D. All of the above.
Answer:
______________ are actions that a firm can do, such as pay its bills and produce some
value-added good or service:
A. Capabilities.
B. Competencies.
C. Core competencies.
D. Make-or-buy decisions.
Answer:
Activism is minimally important for a firm to establish a corporate identity that attracts
stakeholders and fulfills the firm’s mission and vision.
A. True
B. False
Answer:
Ben and Jerry sought to provide a strong sense of ___________ in their ice cream firm:
A. Religious tolerance.
B. A concerned and responsive employer.
C. Superior pay for top management and the owners that was many multiples of the
lowest worker’s pay.
D. Religious values and often held prayer meetings.
Answer:
Growing affluence means that:
A. CSR is only of importance in wealthy societies.
B. Affluent societies can and do hold firms to higher standards.
C. As the world gets wealthier, CSR will actually become less important.
D. Globalization will continue.
Answer:
The expansion of global media conglomerates into our lives has only had a minimal,
short term impact on the way we consume news and information.
A. True
B. False
Answer:
An unchecked, unbridled pursuit of economic value, without regard to the social
consequences (e.g., such as a manufacturing process that generates excessive pollution),
creates _________:
A. The Strategic CSR Window of Opportunity.
B. A CSR Deficit for the society in which the firm operates.
C. The CSR Perspective.
D. The Iron Law of Social Responsibility.
Answer:
The largest owners of publicly listed corporate stock in the U.S. are:
A. Individual shareholders.
B. Institutional investors.
C. Foreign investors.
D. The government.
Answer:
Multi-stakeholder initiatives need to be genuine and they need to demonstrate progress.
Otherwise, the potential for _________________:
A. Backlash occurs.
B. Legislation is likely.
C. Congress to pass a bill of retainer increases.
D. All of the above.
Answer:
A significant indication of the extent of integration of CSR into corporate culture is:
A. Whether the firm has appointed a CSR officer.
B. Whether rewards and penalties are aligned with CSR objectives.
C. The quality of the firm’s CSR position statement.
D. The CSR efforts of competitors.
Answer:
Over the longer term, the text recommends all of the following methods to help
implement CSR effectively throughout the organization, except:
A. Stakeholder involvement.
B. Message management.
C. Corporate activism.
D. Replacing CEOs who do not support CSR.
Answer:
The “CNN Test” refers to:
A. Considering the media impact of decisions.
B. “Career ‘n News impact” of financial decisions.
C. Citizens National Network.
D. How other global media view the U.S. media’s selection of news topics.
Answer:
In what way might a corporation be considered a force for good in society today?
A. It maximizes profits.
B. It emphasizes a short term perspective in building shareholder value.
C. It produces a broad variety of innovative products that consumers demand.
D. It seeks to locate key operations in low cost environments.
Answer:
Archie Carroll argues that the rational “reactive” approach to CSR issues:
A. Is the most efficient for most businesses to follow.
B. Prevents firms from becoming too progressive at the expense of their bottom-line.
C. Can lead to compliance requirements being imposed that are neither preferable nor
efficient.
D. Is becoming increasingly more popular.
Answer:
The CSR Officer must undertake all of the following activities, except:
A. Ensure that CSR policies and practices are audited for effectiveness.
B. Seek to integrate CSR into the firm’s strategy and culture.
C. Create the firm’s CSR policies.
D. Select business-level strategies based on CSR effectiveness.
Answer:
In the event that a shareholder resolution is passed by a majority at a company’s annual
general meeting (AGM), in most cases the company is obliged to:
A. Take action immediately.
B. Create a plan for implementation of the idea and present it to shareholders.
C. Consider the proposal at its next board meeting.
D. Do nothing.
Answer:
CSR metric reports have shown little value as a critical tool for firms seeking to
incorporate CSR into their everyday operations.
A. True
B. False
Answer:
Timberland is committed to its volunteer program because:
A. The company’s CEO saw the possibility to evoke social change and also the potential
benefits this activism would bring.
B. Timberland saw the need for more of its shoes within its community.
C. It offers a cost-effective investment of tax-free dollars.
D. The company faced calls from its stakeholders to do more for the wider community.
Answer: