BUS 806 Midterm

subject Type Homework Help
subject Pages 4
subject Words 311
subject Authors Barry R Berman, Joel R. Evans

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page-pf1
A slotting allowance is a form of _____.
a. channel conflict
b. short-run strategy by a manufacturer
c. channel cooperation
d. electronic data interchange
A 100 percent markup at cost equals what markup at retail?
a. 20 percent
b. 40 percent
c. 50 percent
d. 80 percent
The small average transaction size, high theft rate, and the need to constantly maintain
vending machines contribute to which of the following characteristics of vending
machines?
a. the need for high gross profit margins on items sold
b. the search for economies of scale
c. the need to make vending machines that can be sold throughout the world
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d. the need to create vending machines that can be programmed
An area that has just enough retail facilities to satisfy the needs of its population for a
specified good is _____.
a. saturated
b. overstored
c. understored
d. parasitic
An effective store security program needs to be operational _____.
a. only when the store is closed
b. only when the store is open
c. only with customers
d. with customers and employees when the store is both closed and open
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A retailer has no debt (short term or long term). Its financial leverage _____.
a. equals 0
b. equals 1
c. equals infinity
d. cannot be determined based on the information given
Which source of merchandise utilizes vertical integration by a retailer?
a. company-owned
b. outside, regularly used supplier
c. outside, new supplier
d. cooperative buying arrangement
Data are consolidated in one location but available locally in _____.
a. electronic data interchange
b. data warehousing
c. data-base management
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d. data mining

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