Utilize the knowledge you have gained to respond to the following essay questions.
Your answers should state your position and use logical arguments and content
from this and other chapters in the textbook to support it.
One of the main criticisms of the total quality movement is that it has done nothing to
define quality. Philosophers have also wrestled with the definition of quality (see Pirsig,
Zen and The Art of Motorcycle Maintenance). Define quality in your own words. How
difficult is this task? What implications does the task of defining quality have for the
business/consumer relationship?
Provide a short answer to each of these questions. Be sure to fully explain your
answer.
Account for the differences in perceived pressure to compromise personal standards of
conduct among senior managers, middle managers, and lower managers. Are the actual
pressures really different, or is there a difference in perception, or is there some other
reason?