28) In advertisements aimed at different countries, companies sometimes use actors
who do not speak, along with a voice and/or print overlay. What is the main reason for
doing this?
A) avoiding dubbing that does not correspond to lip movements
B) altering themes and messages among countries
C) meeting legal requirements on morality
D) reaching a hearing- or sight-impaired audience
29) Governments use a multiple exchange rate system to ________.
A) increase their budget surplus
B) reduce exports
C) control foreign-exchange convertibility
D) limit deposit requirements
30) In the context of value chain analysis, the support activities of a firm include
________.
A) outbound logistics, human resources, and information systems
B) production, marketing, and operations
C) shipping and customer service
D) research and development
31) Under the current-rate method of translation, any gain or loss is known as a(n)
________.
A) liability
B) foreign-exchange
C) annual net income
D) accumulated translation adjustment
32) In conducting ________, a business sells goods directly to or through an
independent domestic intermediary in the exporter’s home country that exports the
products to foreign markets.
A) direct exporting
B) global marketing