Business communication typically should use business style, which is less formal than
traditional academic writing and the same level of formality as a conversation.
a. True
b. False
Forecasting refers to the logical flow of ideas both throughout the message and within
its subsections or paragraphs.
a. True
b. False
Authoritative power is
a. Power that derives from the power holder’s legitimate right to require and demand
obedience.
b. Influence based on the target’s identification with, attraction to, or respect for the
power holder.
c. Influence based on the target’s belief that the power holder possesses superior skills
and abilities.
d. Influence based on the potential use of informational resources, including rational
argument, persuasion, or factual data.
Sales figures are low at one of a chain store’s retail outlets. The best way to solve this
problem would be to utilize
a. Upward communication
b. Downward communication
c. Horizontal communication
d. A combination of upward and downward communication
A playboy or playgirl is an individualistic group role that is characterized by lack of
involvement in the group and a cynical or nonchalant attitude.
a. True
b. False
___________is the ability to understand other people: what motivates them, how they
work, how to work cooperatively with them.
a. High self-monitoring
b. Intrapersonal communication
c. Intrapersonal intelligence
d. Interpersonal intelligence
The more common way of processing information is absorbing it, which is a passive
process that requires little thinking
a. True
b. False
Because of enormous time pressures, 50 percent of the activities that executives engage
in last less than nine minutes, according to a study conducted by Mintzberg.
a. True
b. False
communication is management’s efforts to provide information to and exert influence
with the organizational membership.
a. Internal strategic
b. Public
a. Persuasion
b. Self assurance
c. Poise
d. Influence
In the examples below, all are cases in which an individual is primarily communicating
to inform, EXCEPT:
a. You tell an employee how to operate the copy machine.
b. You write a letter of application to accompany your resume
c. You tell a customer how to fill out a form.
d. You describe a customer call to your supervisor to learn what to do next.
According to Conger, in our culture, we believe that people make decisions based upon
reason; therefore, it is unnecessary to consider emotional needs when attempting to
persuade.
a. True
b. False
Leadership is achieved or not through the processes of communication with others.
a. True
b. False
The best way to prepare for a business presentation is to memorize your talk.
a. True
b. False
The AIDA approach is an acronym for
a. Action, Interest, Desire, and Attention b. Attraction, Interest, Desire, and Action
c. Attention, Interest, Desire, and Action
d. Attraction, Invitation, Desire, and Attention
Your audience’s knowledge about the topic of your message should be considered
before crafting it.
a. True
b. False
List three of the factors that increase interpersonal attraction between individuals and
contribute to group formation. Briefly explain each.
Discuss how a report is similar to, or different from, a proposal. Provide an example of
situations in which you might use each type of document.
Briefly explain the steps in an application process from the perspective of the employer.
Explain the meaning of demographics and explain how you can use an audience’s
demographics to create an effective communication strategy. Identify a particular
audience, the purposes for communicating, and briefly explain the content of your
message in your answer.
What steps should be included in an internal communication plan to the effective
downward flow of communication within the organization? Explain how each step
would improve downward flow.
Discuss four of the 12 essential elements of a successful internal communications
strategy and explain why they are important.