130
4. If the company pursues the investment opportunity and otherwise performs the same as last
year, the margin will be:
Net operating income of the investment opportunity:
Contribution margin (50% × $560,000)
Net operating income = $504,000 + $33,600 = $537,600
Sales = $12,600,000 + $560,000 = $13,160,000
Margin = Net operating income ÷ Sales = $537,600 ÷ $13,160,000 = 4.1%
5. If the company pursues the investment opportunity and otherwise performs the same as last
year, the turnover will be:
Sales = $12,600,000 + $560,000 = $13,160,000
Average operating assets = $7,000,000 + $800,000 = $7,800,000
Turnover = Sales ÷ Average operating assets = $13,160,000 ÷ $7,800,000 = 1.69
6. If the company pursues the investment opportunity and otherwise performs the same as last
year, the ROI will be:
ROI = Net operating income ÷ Average operating assets = $537,600 ÷ $7,800,000 = 6.9%
or
ROI = Margin × Turnover = 4.1% × 1.69 = 6.9%
Difficulty: 1 Easy
Topic: Return on Investment
Learning Objective: 11-01 Compute return on investment (ROI) and show how changes in sales,
expenses, and assets affect ROI.
Bloom’s: Apply
AACSB: Analytical Thinking
AICPA: BB Critical Thinking; FN Measurement