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1. What is an argument, and why is it important for a speaker to understand how to
construct one?
2. Explain the differences between a claim, evidence, and warrants.
3. Give an example of a claim of value.
4. Give an example of a claim of policy.
5. Discuss one aspect of culture speakers should consider in a persuasive speech.
6. Provide three examples of external evidence.
7. List and explain the three tests of evidence.
8. Give an example of how warrants sometimes rely on an audience’s beliefs about the
credibility of a source of evidence.
9. Describe how a speaker can use two-sided messages in a persuasive speech.
10. List two reasons why it is important to be able to identify fallacious reasoning.
11. Give an example of an either-or fallacy.
12. Give an example of an ad hominem argument.