51. Robert and his wife, Jan, were both born in the 1950s. The last of their three children will graduate from college
soon, which is leaving them with increased discretionary income and time. To which generation do Robert and Jan
belong?
A. pre-Depression generation
B. Depression generation
C. baby boom generation
D. Generation Z
E. Generation Y
52. Which of the following is a reason why more baby boomers continue to work longer than previous generations?
A. necessary due to a low income of some baby boomers
B. necessary due to a poor pension plan
C. due to changes in Social Security increasing the age at which full benefits can be drawn
D. increased desire to stay active in interesting and rewarding careers
E. All of these choices are correct.
53. Which generation was born between 1965 and 1976?
A. Generation Z
B. Depression generation
C. baby boom generation
D. Generation X
E. Generation Y
54. Nick was born in 1972. As long as he can remember, his mother worked outside the home. When he was 12, his
parents divorced, which was hard on him, but the same thing happened to several of his friends. When both of his
parents remarried, his view of a family changed to include all of his stepsisters and stepbrothers. To which
generation does he belong?
A. Generation Z
B. Depression generation
C. baby boom generation
D. Generation X
E. Generation Y
55. Which generation is both cynical and sophisticated about products, ads, and shopping?
A. Generation Y
B. Generation X
C. baby boom
D. echo boom
E. boomerang
56. Which generation was the first to gain a very broad view of a family, which may include parents, siblings,
stepparents, half-siblings, close friends, live-in lovers, and others?
A. Depression generation
B. baby boom generation
C. Generation X
D. Generation Y
E. Millennials
57. Roger is an adult who has moved back in with his parents. He doesn’t believe in sacrificing time, energy, and
relations to the extent he sees older workers do for the sake of career or economic advancement. He has a master’s
degree but does not want to work for a large corporation. To which generation does Roger most likely belong?
A. pre-Depression generation
B. Depression generation
C. baby boom generation
D. Generation X
E. Generation Y
58. Individuals born between 1977 and 1994 belong to which generation?
A. baby boom
B. Generation X
C. Generation Y
D. Generation Z
E. Millennial generation
59. Amie was born in 1991. Her mother is a college professor, and her father is an attorney. She’s not sure what she
wants to do when she grows up, but she knows she will go to college and embark on a career of her own. She was
amazed when her grandmother told her that women really couldn’t do that when she was young. If a woman did
work, choices were usually limited to becoming a teacher, a secretary, or a nurse. Her grandmother told her that she
was a secretary, but after she started having children, she left the workforce and stayed home to raise her children,
which was common for most women at that time. That concept was totally foreign to Amie. To which generation
does she belong?
A. baby boom
B. Generation X
C. Generation Y
D. Generation Z
E. Millennial generation
60. The children of the original baby boomers are known as _____.
A. the baby bust generation
B. Generation X
C. Generation Y
D. Generation Z
E. the Millennial generation
61. Generation Y is sometimes referred to as the
A. baby bust generation.
B. echo boom.
C. boomerangs.
D. baby boomlet.
E. step-boomers.
62. Placing ads in videogames is known as
A. video advertising.
B. integrated advertising.
C. advergaming.
D. message integration.
E. entertainment integration.
63. The generation born between 1995 and 2009 is referred to as
A. the baby boom generation.
B. Generation X.
C. Generation Y.
D. Generation Z.
E. Tweens.
64. Erin is 12 years old. Which label is appropriate for Erin?
A. little kid
B. big kid
C. Generation X
D. Generation Z
E. young adult
65. Stephanie is 17 and belongs to the high school drill team. One of her best friends is Bobby, the team manager
who is openly gay. Which label is appropriate for Stephanie?
A. Tween
B. Generation Z
C. Generation X
D. young adult
E. gay-friendly teen
66. Late adolescents and early teens are known as
A. little kids.
B. big kids.
C. Tweens.
D. Generation X.
E. young adults.
67. One’s position relative to others on one or more dimensions valued by society is known as one’s
A. societal rank.
B. social status.
C. social standing.
D. social sphere.
E. social realm.
68. A hierarchical division of a society into relatively distinct and homogeneous groups with respect to attitudes,
values, and lifestyles is known as a
A. social stratum.
B. social class system.
C. caste system.
D. social continuum.
E. societal ranking.
69. The more consistent an individual is on all status dimensions, the greater the degree of __________ for the
individual.
A. status maturity
B. status permanence
C. status inflexibility
D. status crystallization
E. status flexibility
70. Carl is a physician earning $300,000 per year. Using the Coleman-Rainwater system, identify the social class to
which Carl belongs
A. upper-upper
B. lower-upper
C. upper-middle
D. middle
E. working
71. Which term describes consumers’ purchase and use of automobiles, homes, yachts, clothes, and so forth
primarily to demonstrate their great wealth?
A. conspicuous consumption
B. outrageous consumption
C. obnoxious consumption
D. nouveaux consumption
E. “blue blood” consumption
72. Nouveaux riches are most commonly associated with the
A. upper-middle class.
B. middle class.
C. lower-upper class.
D. upper-upper class.
E. All of these choices are correct.
73. The upper-middle class achieve their social position primarily
A. through their unusually high incomes.
B. by their occupation and career orientation.
C. through inherited position.
D. through their children’s accomplishments.
E. All of these choices are correct.
74. Which social class consists of skilled and semiskilled factory, service, and sales workers?
A. upper-middle
B. middle class
C. working class
D. upper-lower class
E. lower-lower class
75. Which social class consists of office workers, school teachers, lower level managers, plumbers, and factory
supervisors?
A. upper-middle
B. working class
C. lower class
D. middle class
E. lower-lower class
76. Buzz is a self-employed construction worker. He is proud of his ability to do “real work” and sees himself as the
often-unappreciated backbone of America. He dislikes the upper-middle class and prefers products and stores
positioned toward his social-class level. Which term best describes Buzz?
A. working-class stiff
B. “blue blood” class
C. white collar worker
D. working-class aristocrat
E. no-collar worker
77. Which social class consists of individuals who are poorly educated, have very low incomes, and work as
unskilled laborers?
A. lower-lower class
B. upper-lower class
C. working class
D. lower-middle class
E. middle class
78. Earl did not complete high school and works as a janitor at two jobs. His income is very low, and he does not
possess any skills to help him get a better paying job. Which social class best describes Earl?
A. lower-lower class
B. upper-lower class
C. working class
D. lower-middle class
E. middle class
79. Which social class has low incomes and minimal education, may be unemployed for long periods of time, and is
the major recipient of government support and services provided by nonprofit organizations?
A. lower-lower class
B. upper-lower class
C. working class
D. lower-middle class
E. middle class