33. Strategic corporate social responsibility (CSR) targets programs that will generate the
most positive publicity or goodwill for the organization.
34. In contrast to the alleged immorality of altruistic corporate social responsibility (CSR),
critics argue that strategic CSR is ethically commendable since these initiatives benefit
stakeholders while meeting fiduciary obligations to the company’s shareholders.
35. One of the newest and increasingly questionable practices in the world of corporate social
responsibility (CSR) is the notion of making operations “carbon neutral.”
36. The practices of making a company’s operations “carbon neutral” was initially developed
as a solution for those industries, such as airlines or automobile companies, that face significant
challenges in reducing their emissions.