42) Which of the following is one of the primary values of a pictogram?
A) The ability to show the time needed to complete a task in a given project
B) The ability to track progress
C) The ability to compare several items at once
D) The ability to convey a more literal message
E) The ability to quickly highlight dominant information
43) When you’re creating a table for online use, ________ to make sure that the table is easy to
read.
A) reduce the number of columns and rows
B) remove lines and spaces between columns and rows
C) display data items in unrounded, multiple units
D) present large amounts of data and information
44) The best type of visual for showing that annual consumer spending has decreased over the
past ten years would be a(n)
A) table.
B) pie chart.
C) line chart.
D) organization chart.
E) Gantt chart.
45) When preparing numerical tables, you should
A) be sure to identify the units you are using.
B) use at least three colors to hold the audience’s attention.
C) use a font no larger than 9 points.
D) do all of the above.
46) When preparing a line chart, keep in mind that you should
A) never leave out increments from the vertical axis.
B) be especially careful to avoid distorting the data.
C) never include negative numbers on the vertical axis.
D) incorporate footnotes to explain data.
E) make it as colorful as possible.
47) A surface chart is
A) a type of three-dimensional pie chart.
B) a form of line chart in which all the lines add up to the top line.
C) a type of map showing various terrains.
D) used to show interrelationships within an organization.
E) used to replace tables within a document.
48) A bar chart would be particularly useful for
A) illustrating what percentages of a company’s monthly budget are spent on utilities and other
expenses.
B) comparing sales totals of three breakfast cereals from 2012 to 2016.
C) showing the stages in production of a jet engine.
D) depicting links between employees at a large firm.
E) illustrating by age group which cereals are preferred.
49) Which of the following can be used to extract broad meaning from large groups of data?
A) Big Small data
B) Data visualization
C) Tag clouds
D) Bubble diagrams
E) Pictograms
50) A chart that uses symbols or graphic images instead of words or numbers to portray data is
called a
A) Gantt chart.
B) surface chart.
C) combination chart.
D) pictogram.
E) table.
51) A segmented or stacked bar chart
A) shows how individual components contribute to a total number.
B) shows the correlation between two items.
C) compares quantities that require different intervals.
D) identifies positive and negative values.
52) Which of the following is the collection of massive amounts of data from a variety of sources
referred to as?
A) Big data
B) Data visualization
C) Tag clouds
D) Drill down apps
E) Infographics
53) Which of the following is used to show the frequency of terms in a collection of text?
A) Big data
B) Data visualization
C) Tag cloud
D) Drill down apps
E) Infographics
54) A Gantt chart is a type of
A) pictogram.
B) line chart.
C) time line chart.
D) pie chart.
55) The best way to illustrate how your firm’s annual budget is spent would be with a(n)
A) pie chart.
B) line chart.
C) organization chart.
D) flowchart.
E) pictogram.
56) To track your team’s progress toward completing an important project, you should use
A) an organizational chart.
B) a Gantt chart.
C) a pie chart.
D) a pictogram.
57) Which of the following can be used to tell a data-driven story visually?
A) Diagrams
B) Photographs
C) Drawings
D) Infographics
E) Animation
58) Which one of the following visuals would do the best job of illustrating trends over time?
A) Table
B) Line chart
C) Pie chart
D) Organization chart
E) Pictogram
59) For determining numerical values, pie charts are generally ________ than bar charts or line
charts.
A) much better
B) worse
C) about the same
D) slightly better
60) A ________ is a form of line chart with a cumulative effect; all the lines add up to the top
line, which represents the total.
A) flow chart
B) scatter chart
C) bar chart
D) surface chart
E) table
61) ________ can take several forms including grouped, deviation, stacked, combination, or
paired.
A) Pie charts
B) Gantt charts
C) Bar charts
D) Line charts
E) Trend line charts
62) A ________ is a type of chart that uses symbols instead of words or numbers to portray data.
A) pixel track
B) bubble matrix
C) pictogram
D) symbiosis
E) tag cloud
63) A ________ shows the relative frequency of terms in an article, a blog, a website, or another
collection of text.
A) data dictionary
B) content display
C) tag cloud
D) word funnel
E) pictogram
64) Project managers use ________ to track progress toward completing a project.
A) radial charts
B) Gantt charts
C) progress placards
D) routing paradigms
E) infographics
65) Business communicators can use ________ to extract broad meaning from giant masses of
data or to put data into context.
A) bubble charting
B) data visualization
C) flowcharting
D) social media
E) drill down apps
66) Use a table to summarize information that would be difficult or tedious to handle in the main
text.
67) In line charts showing trends, the vertical axis indicates time or quantity, and the horizontal
axis indicates amount.
68) Generally speaking, a line chart should not contain more than 2-3 lines for comparison.
69) Bar charts can be used to compare more than one set of data.
70) Bars in a bar chart should always be aligned horizontally.
71) A Gantt chart is a type of time line chart used to track the progress of a project.
72) Data visualization is focused on extracting broad meaning from data (rather than on
clarifying individual data points).
73) Unlike words, visual images have connotative meanings that are consistent across cultures.
74) Visuals used to present data are useful to present information and concepts.
75) When preparing numerical tables, you should express all items in a column in the same unit.
76) List at least five types of visuals commonly used to present data in business documents.
Provide an example of a specific task for which one type would be especially useful.
77) How are Gantt charts used in business documents?
78) Identify and discuss the four elements of the production stage for business videos.
79) Explain “data visualization” and give at least one example to support your explanation.
80) What advantages does data visualization have over conventional charts and graphs?
81) Discuss the difference between how bar charts and pie charts are used.
82) In a line chart, what do the vertical and horizontal axes normally illustrate?
83) In designing visuals for business reports, what tasks are best suited for bar charts? List at
least two.
84) Which of the following should be used when you need to show a physical or conceptual
relationship from start to finish?
A) Data visualization
B) Bubble diagram
C) Gantt chart
D) Pictogram
E) Flowcharts
85) When is it especially helpful to illustrate a process or procedure with a flowchart?
A) When there are decision points and loops
B) When you want to indicate linear regression
C) When you want to show decorative and functional value
D) When there is a need to convey both data and concepts
E) When stressing spatial relationships
86) Which type of visual should be used to show the relationships between functions in an
organization?
A) Flowchart
B) Organization chart
C) Bubble diagram
D) Gantt chart
E) Pictogram
87) When are photographs the most effective choice for visuals?
A) When you wish to emphasize relevant and specific parts
B) When it is important to show both concepts and ideas
C) When there is a structure narrative to the visual
D) When you need to show exact appearance
E) When the visual will function as a standalone document
88) Which of the following should be the goal when deciding to use a photograph in a
communication?
A) To add communication value
B) To save the reader time
C) To increase decorative value
D) To add visual interest
E) To extend the length of the communication
89) Which type of visual can be used to convey both data and concepts?
A) Bubble diagrams
B) Infographics
C) Organization charts
D) Flowcharts
E) Tables