120) Companies are wrestling with the ________, in which employees want to use their personal
tablets and smartphones to access company networks and files.
A) BAPD phenomenon
B) BMSP phenomenon
C) BYOD phenomenon
D) BCNU phenomenon
121) Which of the following is a key point to remember when incorporating the use of
technology in the communication process?
A) Technology will eliminate the stress of trying to discriminate between useful and useless
information
B) Technology will allow the audience to process information more effectively
C) Technology will fill in knowledge gaps
D) Technology is simply a tool to help you accomplish a task
E) Technology will replace essential communication skills
122) Companies that use the mobile-first approach
A) allow employees to bring their mobile devices to work.
B) design their websites for optimum viewing on smartphones and tablets.
C) control operating costs through telecommuting and other nontraditional work models.
D) ignore traditional standards of grammar, punctuation, and spelling when writing messages.
123) Which of the following are advantages of collaboration and brainstorming gamification
systems?
A) The identification of leadership potential based on influence within an online community
B) The ability to reward product champions
C) Reducing the number of apps employees have to access to do their job
D) Customers can determine the outcome of a social media campaign
E) Increased connections and sharing of ideas
124) All of the following EXCEPT ________ can facilitate the communication process through
the effective use of communication technology.
A) using technological tools productively
B) staying connected around the clock
C) guarding against information overload
D) disengaging from computing devices to communicate in person
125) What is one disadvantage of technology and information tools such as social media in the
workplace?
A) They can waste a significant amount of employee time
B) They have to be constantly updated
C) They have to have full-time monitoring of systems for security issues
D) They allow managers to monitor all employee activity
E) They allow more employees to telecommute
126) How can employers limit the inappropriate use of technology and social media on the job?
A) All managers to monitor the social media sites of all employees
B) Establish and enforce clear policies for all employees
C) Establish a procedure for posting confidential information to the web
D) Allow employees to use their own technology so the employer is not responsible for it
E) Be active on as many social media sites as possible
127) Facebook, Twitter, YouTube, and other technologies are key elements of the ________, in
which information tools can waste as much time as they save.
A) social media conundrum
B) time-space continuum
C) information technology paradox
D) digital efficiency enigma
128) Employee blogs can expose confidential information about a firm and damage the firm’s
reputation.
129) The speed and simplicity of using an information tool can be its greatest weaknesses.
130) Explain what’s meant by the phrase, “constant connectivity is a mixed blessing.”
131) How can gamification strategies help to improve customer loyalty?
132) What steps can a user take to guard against information overload?
133) Why is it important to connect with people personally instead of always using technology
tools?
134) What is another name for the accepted principles of conduct that govern behavior in
society?
A) Leadership
B) Transparency
C) Ethics
D) Audits
E) Contracts
135) Failing to report all data a manager needs to make a good decision is an example of
A) plagiarizing.
B) selective misquoting.
C) distorting visuals.
D) omitting essential information.
E) misrepresenting numbers.
136) What is the concept of communicating openly to give all participants access to the
information they need to accurately process the messages they receive?
A) Stealth marketing
B) Ethical dilemma
C) Promotional communication
D) Ethical auditing
E) Transparency
137) Which of the following represents a set of choices that are conflicting, yet ethical and valid?
A) An ethical dilemma
B) Transparency
C) An ethical lapse
D) Stealth marketing
E) An ethics audit
138) Which of the following is one of the required elements needed to help ensure ethical
communication in an organization?
A) A promotional communication policy
B) Ethical individuals
C) Employment contracts
D) Contracts
E) Intellectual property rights
139) Which of the following can help employees determine the right course of action to take in
an ethical dilemma?
A) An ethics audit
B) Promotional communication
C) A code of ethics
D) Contracts
E) A defamation policy
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140) Why are bloggers legally required to let readers know if companies have compensated them
for product reviews?
A) To prevent plagiarizing information provided by bloggers
B) To ensure no copyright laws were violated
C) To maintain the privacy needs of the blogger
D) To promote transparency and ethics in social media reviews
E) To increase the instances of ethical dilemmas between the blogger and the organization
141) Which of the following includes patents, copyrighted material, and trade secrets?
A) Contracts
B) Stealth marketing
C) Ethics audits
D) Transparency
E) Intellectual property
142) Which type of communication includes comments about others that are FALSE and
potentially damaging?
A) Defamation
B) Transparency
C) Auditing
D) Employment
E) Intellectual
143) When governments work to ensure consumers know who is behind the information they
receive through social media, what is the government promoting?
A) Blogger’s rights
B) Transparency
C) Compensation for reviews
D) Intellectual property rights
E) Libel
144) When people must choose between alternatives that aren’t completely wrong or completely
right, they are facing an ethical lapse.
145) Ethical communication is true in every sense and includes all relevant information.
146) Discuss the six areas of unethical communications covered in the chapter.
147) Briefly explain the difference between an ethical dilemma and an ethical lapse.
148) What is the difference between an ethical dilemma and an ethical lapse?