22
Analyzing Financial
1. Investor’s needs: profitability, dividends, financing, etc.
Creditor’s needs: can company pay debts on time?
Management’s needs: are we operating efficiently?
2. Disagree. It is used on comparative statements.
4. Disagree. The vertical analysis of financial statements provides the same results as
common size financial statements.
6. Ratios can be expressed as amounts, percentages, fractions, or stated ratios.
7. A. Liquidity: ability to meet short-term obligations.
9. A low turnover indicates a slow collection process and/or lots of bad debts.
11. A low ratio would mean creditors would be likely to be paid, since the ratio indicates
the amount of assets that are financed by creditors.
13. The question in this case is whether Loon Company is holding too much cash at the
risk of alienating customers. The company‘s goal is to serve the best interest of the