978-0133762778 Chapter 14 Part 1

subject Type Homework Help
subject Pages 6
subject Words 1299
subject Authors John R. Walker, Josielyn T. Walker

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Exam
Name___________________________________
MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question.
1)
A FAM trip is designed to:
1)
A)
for spouses attending a conference who have free time during meetings
B)
familiarize a meeting planner with the site prior to booking an event
C)
reward meeting planners for their business
D)
provide a relaxing time for a meeting planner after a trade show has concluded
Answer:
B
A)
B)
C)
D)
2)
A person that contracts out their services to (or work for) associations and corporations and plan
meetings down to the last detail is:
2)
A)
an event coordinator
B)
a convention specialist
C)
a sales manager
D)
a meeting planner
Answer:
D
A)
B)
C)
D)
3)
Which of the following is NOT one of the primary responsibilities of the CVB?
3)
A)
To encourage tourists to partake in the historic, recreational and other opportunities the city
offers.
B)
To enhance the image of tourism in the local city/area.
C)
To market the local area and encourage people to stay longer.
D)
To provide meeting planning services for all association meetings held in the city.
Answer:
D
A)
B)
C)
D)
4)
A small group led by a facilitator or trainer that generally includes exercises to enhance skills or
develop knowledge of a specific topic is known as a:
4)
A)
forum
B)
clinic
C)
workshop
D)
seminar
Answer:
C
A)
B)
C)
D)
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5)
The primary function of a trade association is to:
5)
A)
further a particular profession
B)
promote the industry through PR activities
C)
provide continuing education opportunities to its members
D)
further develop their faith
Answer:
B
A)
B)
C)
D)
6)
Incentive houses work with companies to:
6)
A)
set up incentive plans for company employees to motivate them
B)
provide free vacations for all employees
C)
create competitions between departments to motivate sales teams
D)
design T-shirts and other promotional items for their clients employees
Answer:
A
A)
B)
C)
D)
7)
The first association in the United States was formed in Rhode Island in the 18th centuries and was
comprised of which group?
7)
A)
Restaurateurs
B)
Teachers
C)
Bankers
D)
Candle makers
Answer:
D
A)
B)
C)
D)
8)
A service organization within the visitor industry that offers a host of programs and services to
meet client's needs is known as a:
8)
A)
Service Contractor
B)
Destination Management Company
C)
Convention and Exposition Center
D)
Convention and Visitors Bureau
Answer:
B
A)
B)
C)
D)
9)
A lecture and a dialog that allows participants to share experiences in a particular field is a:
9)
A)
seminar
B)
workshop
C)
symposium
D)
clinic
Answer:
A
A)
B)
C)
D)
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10)
Which group (market sector) has the greatest percentage of convention center utilization?
10)
A)
Government and social services
B)
Educational events
C)
Religious events
D)
Professional and trade shows
Answer:
D
A)
B)
C)
D)
11)
Large facilities where meetings and expositions are held, usually in city centers are known as:
11)
A)
destination centers
B)
convention centers
C)
conference centers
D)
Convention and Visitors Bureaus
Answer:
B
A)
B)
C)
D)
12)
In the hospitality industry, the two largest expositions are the American Hotel & Lodging
Association conference and the ________ annual exposition.
12)
A)
National Restaurant Association
B)
Food Safety Executives
C)
International Hotel/Motel & Restaurant Show
D)
Hospitality Design Expo
Answer:
A
A)
B)
C)
D)
13)
An event that brings together sellers of products and services, where they can show their wares to a
group of attendees is known as a:
13)
A)
clinic
B)
trade show or exposition
C)
symposium
D)
convention
Answer:
B
A)
B)
C)
D)
14)
The conference event order includes all of the following except:
14)
A)
cost of items for billing purposes
B)
weather conditions for the event
C)
details of the room set-ups
D)
details about each meeting (start time, meals, etc.)
Answer:
B
A)
B)
C)
D)
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15)
A client wishes to hold a meeting where there will be a small number of people all who will be
taking notes and who need to be seated at a block rectangular table. What type of meeting room
set-up would you suggest?
15)
A)
Banquet
B)
Classroom
C)
Theater style
D)
Board room
Answer:
D
A)
B)
C)
D)
16)
Which of the following positions would be the least likely member of a destination management
company?
16)
A)
Account manager
B)
Chef
C)
Operations manager
D)
Audio-visual specialist
Answer:
B
A)
B)
C)
D)
17)
When choosing a location for an association meeting all of the following are important
considerations except:
17)
A)
shopping or entertainment opportunities
B)
availability of hotel facilities
C)
distance attendees must travel
D)
food and beverage
Answer:
A
A)
B)
C)
D)
18)
MICE is an acronym for:
18)
A)
Meetings, International Tourists, Contests, and Expositions
B)
Meetings, Incentive Contests, and Exhibitions
C)
Meetings, Incentive Travel, Conventions, and Exhibitions
D)
Meetings, International Trade, Concerts, and Exhibitions
Answer:
C
A)
B)
C)
D)
19)
SMERF groups:
19)
A)
are generally price conscious since the individuals must pay their own way
B)
are run by salaried professionals
C)
must hold annual meetings to maintain their membership status
D)
are able to hold meetings only during peak times
Answer:
A
A)
B)
C)
D)
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20)
Associations date back many centuries and their roots can be found in the ________ of the Middle
Ages.
20)
A)
kings court
B)
farm markets
C)
guilds
D)
restaurants
Answer:
C
A)
B)
C)
D)
21)
The sales manager is meeting with the meeting planner for a large convention, the meeting planner
would like for the audience to be able to see the main stage but does not feel that note taking by
participants will be a requirement. What type of meeting room set-up would you suggest?
21)
A)
Theater style
B)
Board room
C)
Banquet
D)
Classroom
Answer:
A
A)
B)
C)
D)
22)
After the main meeting, the meeting planner would like attendees to attend smaller break out
sessions designed to provide more detail instructions about the company's products and
participants will be taking extensive notes. What type of meeting room set-up would you suggest?
22)
A)
Hollow square
B)
Theater style
C)
Board room
D)
Classroom
Answer:
D
A)
B)
C)
D)
23)
Meeting planners and conventioneers have recognized the ________ Convention Center as the most
desirable convention destination in the world.
23)
A)
San Francisco
B)
Las Vegas
C)
New York City
D)
Hawaii
Answer:
D
A)
B)
C)
D)
24)
The incentive market continues to grow and the most popular destination for incentive meetings is:
24)
A)
Europe
B)
Florida
C)
Alaska
D)
the Caribbean
Answer:
A
A)
B)
C)
D)
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25)
An assembly for the discussion of common concerns that features experts in a given field who take
opposite sides of an issue in a panel discussion and includes the opportunity for audience
participation is known as a:
25)
A)
forum
B)
seminar
C)
symposium
D)
clinic
Answer:
A
A)
B)
C)
D)
26)
All of the following are key elements of an enforceable contract except:
26)
A)
the offer
B)
the RFP
C)
consideration
D)
the acceptance
Answer:
B
A)
B)
C)
D)
27)
A workshop type educational experience where attendees learn by doing is known as a:
27)
A)
clinic
B)
seminar
C)
forum
D)
symposium
Answer:
A
A)
B)
C)
D)
28)
A service contractor is hired by the:
28)
A)
exposition show manager
B)
convention and visitors bureau
C)
meeting planner
D)
sales manager
Answer:
A
A)
B)
C)
D)
29)
What is the primary responsibility of the Convention and Visitors Bureau?
29)
A)
develop an infrastructure for the city
B)
increase government involvement in the hospitality industry
C)
plan meetings for visiting groups
D)
generate and increase revenue in the city
Answer:
D
A)
B)
C)
D)
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