978-0077825362 Test Bank Chapter 5 Part 1

subject Type Homework Help
subject Pages 9
subject Words 3104
subject Authors Eugene Zechmeister, Jeanne Zechmeister, John Shaughnessy

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Chapter 05 - Survey Research
Chapter 05
Survey Research
1. (p. 141-144) Distinguish between probability sampling and nonprobability sampling. Name two
types of probability samples and one type of nonprobability sample.
2. (p. 152-157) Why is a longitudinal design preferred over a study using successive independent
samples to assess the direction and extent of attitude change for individual respondents?
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