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Diana Fiscal
MANA 4320
Fall 2015
November 23rd, 2015
Verizon’s International Analysis
I. Firm Introduction
Verizon is a service provider known for its powerful technology, technological
innovations and award winning services. “In 2000, Bell Atlantic merged with GTE, which
operated telecommunications companies across most of the rest of the country that was not
already in the Bell Atlantic’s footprint. Bell Atlantic, the surviving company, changed its name
to “Verizon”, a portmanteau of veritas (Latin for “truth”) and horizon” (Wikipedia). It was first
founded in April of 2000 in Bedminster, New Jersey. Verizon originally started off as a joint
venture between Bell Atlantic, an American telecommunication company, and Vodafone, a global
British telecommunication company which 45% share Verizon acquired in February 21st, 2014
for $130 Billion. In 2001, to quickly get a foothold on the International market, Verizon also
acquired two companies in the global business technologies solutions space. “The acquisitions
of Terremark Worldwide Inc. and of CloudSwitch is accelerating Verizon’s strategy to deliver a
portfolio of highly secure, scalable on-demand solutions to business, and government customers
globally”(Verizon Communication Inc.2013). Moreover, in 2006, Verizon acquired MCI, a
global communication provider, with the Worlds largest Internet backbone network that
delivered advanced communication connectivity to business, government, and consumers.
Today, headquartered in Basking Ridge, New Jersey, Verizon is growing into one of the most
powerful service providers in the telecommunication industry. They serve over 109.5 million in
retail connections and operate 1700 retail locations within the United States. In addition to its
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huge influence in the United States of America’s telecommunication industry market, Verizon
also has some important actions on the global telecommunication industry market. According to
its website, Verizon serves customers in 150 countries. Revenues brought in 2014 exceeded
126.000 billion. Approximately more than 180,000 employees work for Verizon. This well-
known company was the first national wireless provider within the United States to offer 3G
wireless network. Services offered range from wireless communication to landline services.
Verizon’s services also include a mass market of cell phone devices. Although it holds the top
spot in the wireless services, Verizon has some serious competitors such as AT&T, which
relegate Verizon to the second place of the US telecom services providers. T-Mobile and Sprint
are also among the company’s serious competitors.
Reason for going global