Cindy Paez
A & I Time Management
As told in the interview A& I communicates with Newsletter, the website,
Facebook, employees, email blast, calling campaign and word of mouth. With that
being said, if the company has had so much success the past years with only this
much communication imagine how much more money the company will make if
they formalized the PR department a bit more, have a marketing campaign, establish
more of their band, use social media more and increase the presence in the
community with community outreach programs. Right now with the communication
that the company has the only way they attract new clients if by word of mouth or if
the sales team researches a couple of different markets and if the market meets the
criteria than the sales team will reach out to the company. With so much lack of
advertisements it also lacks the name recognition outside of local areas.
It has been stated that many business owners include advertising but fail to
add Public Relations. One of the main reasons why Public Relations are important is
