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ELABORATE: STRATEGY IN ACTION
Strategies discussed in this module can represent a new beginning for many firms,
especially if managers and employees in the organization understand and support
the plan in action.
1. Read more about the type of strategies in Strategic Management.
2. Give at least two (2) guidelines that indicate when the following strategies may be
an especially effective strategy to pursue. Explain how?
Types of
Strategies
Definition
Guidelines
Explanation
1. Forward
Integration
Gaining
ownership or
increased
control over
distributors or
retailers
1. When the
organization has
the resources
required for the
management of
the new business'
distribution.
2. When the
company struggles
in an industry that
1.
2. Recognizing and
addressing the main
problems of growth is
critical if the company is
to continue to expand
and prosper. Most
importantly, the
company must guarantee
that the measures
it takes now do not cause
