Porter’s 5 Forces is a business analysis model that is used to analyze a company’s
competitive environment. The 5 forces are: 1.Competition in the industry, 2.Potential of
new entrants into the industry, 3.Power of suppliers, 4.Power of customers, and
5.Threat of substitute products. If I were to start an airline, there are some things that I
would need to focus on. One thing I would need to focus on is making a profit. One way
I could do this is by having promotions and specials on tickets. Sometimes airlines have
overpriced tickets especially during special occasions such as festivals and holidays.
Some airlines also tend to have overpriced tickets during weekends. In my airline we
could send out promotions and special discounts on tickets during these events to make
a profit because people like to buy tickets that are on the cheaper side. This uses the
