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Running head: Social Performance of Organizations 1
Shelby Lorusso
Social Performance of Organizations
Dr. William Carmichael
BUS 475
February 2, 2015
Social Performance of Organizations 2
Social Performance of Organizations
Apple Inc. is an American company that is established worldwide and has produced
computer software, cell phones, personal computers and consumer electronic products. Apple
has fully established their popularity around the world with about 301 store locations in 10
different countries. Apple, created in January of 1977, has made it their responsible to sell a
diverse range of software, services, networking solutions, and third-party digital content and
applications. Apple's products and services include the world famous iPhone, iPad, Mac, iPod,
and Apple TV; a collection of consumer as well as professional software applications, the iOS,
and OS X operating systems, iCloud, and a variety of accessories, services and support (Laskaris,
R., 2013). In March of 2013, Apple attained a San Francisco Bay startup called WiFiSlam, which
makes mapping applications for smartphones. Introduced July 19, 2013, Apple Inc. gained
