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CASE STUDY 1
SEMESTER : SEPTEMBER 2021
ECB20603 SMALL BUSINESS MANAGEMENT
NAME : NURUL IZZAH BT ABD SAMAD JAMALUDDIN
NO ID : 62216119698
BTD10
• Brothers Sebastian and Alfonso grew up competing for their parents’ attention.
Everyone was surprised when they decided to go into business with each other.
• Alfonso was the reserved one. An engineer, he had developed the product that was the