SAVING DOLLARS BY SPENDING PESOS 3
Saving Dollars by Spending Pesos
Bloom Energy was founded in 2001 and is a Silicon Valley based startup that
manufactures solid oxide fuel cells. Bloom employs over 1,000 people internationally, with a
large footprint in both Sunnyvale, California and Newark, Delaware. At the time of the incident,
Bloom had received over $1 Billion dollars in venture capital investment. There were satellite
facilities in Taiwan, China, India, and Mexico carrying out various functions within the business.
If the market capital for every publically traded fuel cell company were to be combined, Bloom’s
would still exceed it. If the annual revenue for every publically traded fuel cell company were to
be combined, Bloom’s would still exceed it. [ CITATION Wes13 \l 1033 ] Bloom is the face of
fuel cells in world.
This first mover, market leading position brings with it a mountainous level of focus and