•Background to the study
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Context of the study is clearly specified in terms of
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•the setting that urges you to conduct the current study
The stock market has becoming one of the most interesting markets in the world nowadays
because it is one of the most popular investments owing to its high expected profit. In
some ways, the stock market is somehow reflecting the growth of its country’s economy,
strong economy will show that strong stock market, and vice versa. People are interested
in stock because they buy stocks in order to control the company or just want to invest in
something that later on they will sell to get money. In Vietnam, the stock market is
becoming more popular and is attracting a lot of people to invest in. However, comparing
with many stock markets in the world, Vietnam stock market seems to be younger but
more attractive to many kinds of investors.
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•the need to study / the research gap
Vietnam’s stock market should be the market which investors are considered to invest in
now or in the future. An effective decision-making in stock market requires better insight,
and understanding of human nature in a global perspective, apart from sharp financial
skills and ability to gain best out of investments. The need to study is to understanding
factors affecting investment decision and investment performance in the stock market.
