MMK101 Marketing Fundamentals
Marketing Strategy
Trimester 1, 2020
Student Name: Ponguleti Chaitanya Sai Reddy
Student Number: 219398862v
Table of Contents
5. Target Market, Consumer Profile and Positioning Statement ……………………………………………. 3
6. Marketing Strategy Recommendations …………………………………………………………………………… 4
6.1. Product Strategy ……………………………………………………………………………………………………. 4
