ANIEL, KRISHA EDRALEN BSBAFM-1
Prelim Module 1 – Module 1 Quiz 1 (Bring the past back)
Directions: Identify a product that you have used 2 months ago. Evaluate the product
base on its contribution to the trends in the marketing environment.
Follow this format.
Product Used: Hygienix Hand Sanitizer
Product Description:
Hygienix Instant Hand Sanitizer Spray is made with 70% organic alcohol. This high active
ingredient concentration delivers a powerful anti-bacterial mist while ensuring that it dries
quickly, leaves no residue, and effectively kills 99.9% of germs, viruses, and harmful bacteria.
The addition of moisturizing agents keeps your hands soft, moisturized, hygienically cleans, and
is designed with skincare in mind even with frequent use.
Marketing Environment trends
1. Cultural