Nataly Garcia
Personal Analysis
9/17/17
The idea of conducting a SWOT analysis of can be a bit daunting, because it requires
honest introspection for its effectiveness. However, the value of a SWOT analysis is that it helps
create a personal development plan to identify both internal and external factors. The
identification of such factors aims to propel the attainment of personal goals. SWOT is also an
instrument that creates a foundation for personal branding. Therefore, in efforts to create a
desirable personal brand, it is vital to begin identifying a few strengths. Furthermore, other
dimensions to consider are weaknesses, opportunities and threats. The examination of these
components culminates in a personal analysis, which highlights one true self and aspirations.
Additionally, such analysis coincides with an investigation on the use of social media to optimize
