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Ohio State Football: the team that Transformed a State
Cleveland, Cincinnati and Columbus; the three big C’s, the three major cities in Ohio.
Cleveland and Cincinnati, each forged with their own distinct identities and both complete
with multiple major professional sports teams. While Cleveland and Cincinnati might both be
known as “Rust Belt” cities, the areas have grown to adopt an identity out of the designation,
embracing the term as a part of what their cities represent; old industrial towns built on the
pillars of hard work and toughness.
But, since Columbus is a new city relative to Columbus and Cincinnati, it lacks the
identity that its Ohio brethren both possesses. Additionally, it is important to acknowledge
that the Cleveland Browns, Cleveland Cavaliers, Cleveland Indians, Cincinnati Reds and
Cincinnati Bengals all play major roles in the cities they are located within. For example,
during the Fall in Cincinnati and Cleveland, Sundays revolve around going to and getting
together with friends and family for Bengals and Browns games.
Similarly, Indians, Reds and Cavaliers games are all marquee events in Cleveland and
Cincinnati. Resident of these cities will often wear jerseys and apparel of their hometown
teams wherever they are in the country, reflecting the pride and identity they posses from
their professional sports teams.
While Columbus has a higher population than both Cleveland and Cincinnati, the only
professional sports teams in the city are the Columbus Crew and Blue Jackets. However, the
Crew are part of the MLS (the four major sports leagues in the United States are the NFL,
NBA, MLB and NHL) and the Blue Jackets have only been around since 2000 and have only
made the playoffs twice in their existence. Thus, due to the lack of national relevance of the
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Crew and the lack of success for the Blue Jackets until this season, neither team has been
able to provide any sort of identity to Columbus or the Central Ohio area.
While it may not be obvious that sports teams go hand in hand with providing a city with
an identity, Indianapolis is a prime example of why sports do in fact bring an identity to an area
that is otherwise lacking. “In the 1960’s, Indianapolis was a racetrack in the middle of a
cornfield” (Masciotra, City Lab). The city’s lone claim to fame was the Indianapolis Motor
Speedway; the home of the Indy 500.
Indianapolis still hosts the Indy 500, but it is now also home to the Indiana Pacers,
Indianapolis Colts, a minor baseball team, 200 restaurants, 300 stores, 28 museums and art
galleries, and 12 theaters. Attendance at downtown attractions has gone up 84 percent since
1994, and a plethora of major corporations have made downtown Indianapolis their
headquarters. The Midwest city has earned a surprising reputation as atech hot bed”. The
New York Times dubbed Indianapolis a “thriving culture scene,” and the Los Angeles Times
called the success of its revitalization project, breathtaking(City Lab).
So, what is the identity of Columbus you may be asking. To that, I would answer with
the Ohio State University, located in the heart of downtown Columbus and affectionately
refer to by local residents as simply “OSU”.
Ohio State is a unique university. Instead of being merely an institution of higher
learning, it is a nation of fans, full of individuals both with long relationships with the school
and no prior affiliation except living in the area alike. Ohio State fills a void for a city
desperate to find an identity, serving as a unifier in Central Ohio that allows the inhabitants
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of the area to quench their human desire to come together in tribal like groups, all rooting for
a common goal. Sundays spent rooting for the Browns or Bengals to those in Cleveland and
Cincinnati are how Saturdays in Columbus are spent rooting for the Buckeyes. To residents
of Columbus, there is no need for a professional sports team, the Buckeyes are the
professional sports team.
The Cleveland Browns and Cincinnati Bengals, both longtime NFL franchises, are worth
$977 and $905 million, respectively. The Ohio State football program is valued at $1.1 billion,
the first ever college program to reach the one-billion dollar plateau (WBUR). Not to mention,
each home game at OSU’s Ohio stadium brings in an astounding $7.5 million; 270 thousand
dollars from parking revenue, 380 thousand dollars from concessions commission and $6.5
million from ticket sales. Tickets to Ohio State games start at $79; coupled with the fact that