Nick Gates
Reaction Paper 1
29 May 2019
Walter Novillo
Green Campaigns
Environmental awareness is a trend that has been gaining more and more momentum
through the past few years. The trend is an ethically motivated decision to practice more
environmentally friendly practices to reduce the impact of people on the environment. Because
of this trend, many companies are trying to market themselves as a “green” company. With
advertisements and promotions aiming at persuading consumers of their environmentally
