M&A Objectives and Considerations
•One of the key objectives in an acquisition or merger is to achieve cost savings
through economies of scale (sharing central services such as legal, accounting,
finance, and executive management) and reduction of redundant assets (real
estate, corporate jets, etc.)
•Before entering into a transaction, companies typically compare the costs, risks
and benefits of an acquisition or merger with their organic opportunity (a
“Greenfield analysis”)
•This buy versus build analysis is an important departure point for a company as
it begins to think about a transaction. Is it better to build a brand, geographic
coverage, distribution network, installed base of products or services, and
relationships, or is it better to acquire them?
•The inverse decision –whether to sell –is an analysis that asks whether the
benefits of continuing to operate an asset is a better risk-adjusted option than
monetizing the asset (for cash or stock of the acquirer)