MKTG 350
Professor Agopian
11/10/21
Individual assignment
https://www.youtube.com/watch?v=MJF3mknSTlo
In this ad, the product that it is promoting is a footlong sub sandwich from subway. This
is a good for the consumer. The type of promotion is a tv ad or a commercial. In the ad they say,
“hurry a celebration this great won’t last long!” This type of promotion was on a sale that
Subway was having during the time the commercial was aired. The place is Subway, the ad
wants people to go into their stores to order their footlong sandwiches. The price is set at $5;
this is a lower price than some of their competitors such as Jimmy John’s and Jersey Mikes.
The target audience is middle to lower class American households. This ad is mainly
focusing on the fact that they have a limited promotion of $5. This is to appeal to middle class
to lower income families that are looking for more affordable eating out options. The ad is also
targeting people that are trying to eat healthier options. The ad has images of some healthy