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Assignment Cover Sheet
Bachelor of Business (Talented)
Student Name
LY NGOC KHANH VY
Student Number
31211022201
Subject Name
Business Communication
Lecturer
Michael Saram
Title of Assignment
Learning Portfolio 1
Length
1474 words
Due Date
Friday, 15 October 2021 at 23:59
Date Submitted
Friday, 15 October 2021 at 16:45
Declaration:
❑ I hold a copy of this assignment if the original is lost or damaged.
❑ I hereby certify that no part of this assignment or product has been copied from any other student’s
work or from any other source except where due acknowledgement is made in the assignment.
❑ I am aware that this work may be reproduced and submitted to plagiarism detection software
programs for the purpose of detecting possible plagiarism (which may retain a copy on its
database for future plagiarism checking)
Signature: LY NGOC KHANH VY……………………………………………….
Note: An examiner or lecturer/tutor has the right not to mark this assignment if the above
declaration has not been signed)
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Learning Portfolio 1 Questions
1. How do we recognize and differentiate business messages from other types of communication?
Create a table comparing a business message found in an email and in an advertisement, with informal
writing found in Facebook.
Business Messages
Other Types Of
Communications
Characteristic
Business messages are network
of channels via which businesses
and customers can engage with
one another. The most widely
used messaging channel is
texting. Shipping notifications,
marketing offers, promotional
campaigns, and appointment
reminders are all things we’ve
dealt with. These are the types
of messages that we usually
connect with business
messaging. However, business
messaging is not a one-way
activity. Business messaging can
actually occur on any digital
platform where your customers
already spend most of their
time, and it is expected that
conversation can go both ways.
For instance, a customer on the
website who needs assistance
discovering a product and
Other types of communication
can be defined as person’s
abilities to communicate
through his or her words, deeds,
or actions. In addition to using
messages to communicate,
business can use nonverbal
communication. It is
communication without the use
of words. Things are
communicated by the
individual’s body language and
gestures, such as facial
expression, eye contact,
touching, body position, signal,
and tone of voice. Nonverbal
communication is a great
technique for connecting with
others and conveying one’s
feelings and thoughts. Our facial
expressions, gestures, eye
contact, posture, and tone of
voice can sometimes express a
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contacts business via online
chat.
louder and clearer messages
than our words. It can help with
the development of trust,
clarity, and a positive connection
with your co-workers.
Differences
• Tone
• Style
– Business messages are more
formal, direct and well-
organized.
– Friendly and polite
– Personal feelings, emotions,
or opinions have no place in
business messages.
– Concrete language, short
– Other types are less formal,
indirect and not well organized.
– Polite, but neutral
– Personal feelings, emotions,
and opinions dominate
– Language, eye contact, facial
