Objective
For the articles in my Literature Review, I have chosen one objective from my research
proposal. The objective that I have chosen is the following
To inform Pizza Hut about the value of motivation and ways to motivate its employees
Reviving staff spirit: a key to impressive service. (Customer Service).
Scott, Gail (Sept V Oct 2001)
– Objective:
This journal article is concerned with workers in the healthcare industry, who are
demoralized and dissatisfied with their jobs. The article mentions the methods that
successful systems use to help their staff members reconnect with the firms mission and
vision, and bring new life and meaning to their work. The various motivational techniques
mentioned that are used in this article can be applied to other industries as well.
– Tools:
The first tool is to Raise the bar, where the workplace should demand high quality service
from its staff. This will help to breed pride, professionalism, morale, commitment and
unity. Roadblocks should be eliminated, and staff should be empowered. A learning
environment should also be created, and flexibility should exist. Teamwork should be
emphasized in as many ways as possible. Also, employees should be appreciated for their
contributions, by means of thank you notes, prizes, etc.
– Findings:
An important business strategy today and a key to customer satisfaction, is to revive staff
spirit. Continuously ensuring that staff members are recognized for their value is important
to organizations.
Small rewards can push productivity. (Small, Medium, Large).
Gale, Sarah Fister. (June 2002)
– Objective:
This web-based article is clear in mentioning the methods that can be used when
motivating employees. It provides tips on how to create satisfied workforce, especially in
todays competitive environment.
– Tools:
If the firm has a big budget for recognition programs, then cash is the best motivator. On
the contrary, inexpensive gifts can also provide a great stimulus for better performance.
When creating a motivational program, the first step is to establish a clear-cut goal that is
tied to company values. Training may be a necessary component. Also, choosing the
wrong incentives can affect the success of the program V the gifts should be appealing and
varied. Communication is also another critical element. Once the program is implemented,
employees need to be reminded about who has received the awards and what needs to be
done to receive an award. The article also gives three different scenarios of companies
following this strategy.
– Findings:
In conclusion, motivational programs need to follow a proper set up process in order to be
