Innovative approaches to Corporate Management
Felipe Guadalupe
Innovative approaches to Corporate Management
A company is only as strong as its weakest link. In order for it to succeed in todays
competitive market, the company will have to depend on the acquisition and application of
good, relevant knowledge on which to base its decisions. For that to happen, good and
sound decision making has to be a part of everyday business. Therefore, corporate
managers have taken innovative approaches to corporate management by creating
consistency and unity towards a purpose, along with an environment where both the
company and employees can excel.
Experienced managers have come to realize how they impact their subordinates and that
most problems in a company occur as a result of a lack of communication up and back
down the “chain of command.” The more informed the employees are, the better managers
will be able to instill a common vision and establish consistency throughout. Once one
creates that constancy and unity, one will enable the company to have a lasting vision that
unifies everyone in the company under a common purpose. For the company to succeed,
everyone needs to share the same vision. This can be accomplished by valuing,
recognizing, and rewarding the outstanding and dedicated contributions of the many
employees who take care of their customers. In doing so, the vision will be clear and
everyone will know and will personally be able to relate to and identify with the objectives
of the company.
Companies must grow to attract and retain talented and experienced workers. Typically,
“talent goes where there is opportunity” (Thurm, 2004, p. 1). Where there is opportunity,
there is growth. Too rapid growth will tend to stretch a company and its managers too thin,
which can create new problems. A good example of this occurrence was in the 1990s.
Enron Corp. was one of fastest growing companies of the 1990s. It was forced to file
bankruptcy as a result of the top executives embezzlements and fraudulent scandals that
cost its employees their life savings.
Every company has managers, all with different leadership styles and strengths. Not
everyone has the same style of managing. The assessment and development of their style
of leadership is essential to achieving the management strength that the company needs. It
is a managers job to improve the value of, and make a profit for, the company. In order to
do that, he or she has to have everyone onboard “playing from the same sheet of music.”
