Industry Competition- Online (Anlu Hu)
With the internet developed rapidly, the e-business became more and more
important and popular in daily life. According to U.S. Census Bureau News, the
percentage of total retail sales for e-commerce were increased every year. From 2nd
quarter 2008 to 1st quarter 2017, the percentage was increased from 3.6% to 8.5%. (U.S.
Census Bureau News, 2017) As one of the earliest and biggest internet electronic
commerce, Amazon always faced a lot of challenge by other companies, especially
Taobao. Because both of Amazon and Taobao are the electronic platform for selling
products. In this part of research paper, we will discuss the strengths, weakness,
opportunity, and threats of Amazon and compare with Taobao one of the biggest
competitor for Amazon.
