Implication and Limitation of Newspaper Endorsement
Effect Analysis in U.S. Presidential Election 2000 & 2004
2017 Fall. Massmedia and Policymaking
Yurim Park (Matrikel Nr. 1582969)
Title of the paper
(Review of Economic Studies, 2011) written by Chiang, C. and B. Knight
Summery
The research paper is about newspaper endorsement and the effect to the
voter`s behavior. Voter`s get diverse and plenty of information from many source. But
it doesn`t mean that they have complete information. Given that they are in the
situation of incomplete information, they have to find adequate information form the
reliable source. In the period of 2000 and 2004 U.S. presidential election, newspaper
was mainly worked as a reliable information source and the authors tried to measure
