Unlock access to all the studying documents.
View Full Document
Hospitalit umbrella – See PHOTO for sub categories
– Travel
– Lodging
– Assembl and event management
– Restaurants and managed services
– Recreation
Eee
– The act of giving emploees the authorit, tools, and information the need to do their
jobs with greater autonom
Fachiig
– A concept that allows a compan to expand more rapidl b using other peoples mone
rather than acquiring its own financing.
A set of plans and
specifications on
which to build
National advertising
Centralied
Must pa high fees,
up front and
ongoing
Must conform to
franchisor
Increased market
share and
recognition
Up-front fees
Need to be careful
in selection of
franchisee
Difficult
maintaining control
reservation sstem
agreement
standards set b