Matt Nucera
Professor Patterson
Personal Selling 9:30 T-TR
November 17 2015
How to Win Friends & Influence People (Part 4)
In part 4 of How to Win Friends & Influence People, Dale Carnegie explains being a
leader and how to change people without giving offense or arousing resentment. There are nine
key principles he list for you to be successful in being a leader and changing people. In the next
few paragraphs I will state each principle and briefly explain what each means.
When being critiqued about anything you do, would you rather start off with negatives or