Wright 1
Guidelines for Social Return on Investment
There is no current framework for quantifying the value of a company’s social impact. To
find the balance between financial gains and environmental responsibility companies must a
social accounting system is needed. A group of 88 entrepreneurs created Social pro forma
statements to report the company’s social value, and this article analyzes the patterns in those
statements and develops a Standard for Social Return on Investment Analysis (SSROI).
Financial return on investment analysis. The most common measure of a company’s
financial success is the ROI, and it is a useful management tool. SROI analysis helps to create
quantified social metrics and SROI figures in four steps: collection of ongoing social
performance data; prioritizing data to be tracked; incorporating data in decision making and
