Assignment 3
Group 1 –
Suraj Singh, Kamalla Puneeth, Anubhav Siddharth Mehta, Nimish Sunil Ladkat, Bharat Gaurav, Rohit Nangal
No EV in the market as of now.
Still not having collaboration
for charging infra, reuse and
recycle and material handling
Likely to produce a lower
output car (25-35 kW/hour)
Less capacity initially due to
being a late mover
Ability to produce and sell an EV
below 1Million
Late starter in EV sector and
too much dependence on IC car
segment
Strategic partneship with
Toyota and development of
inhouse facilities for EV
Maruti Suzuki India Limited
Strength
Weakness
Largest car manufacturer in
India with 50% market share
Extensive distribution network
which can be leveraged for EV
segment as well
Huge investment by Suzuki to
built a Lithium Ion plant in India
Production of car with better output
(35kilowatt/hour) at 1.1 million
Despite being pioneer in the
industry, MEM seems
overreliant on other suppliers
Pininfarina for Electric sports car
Weakness
Mahindra Electric Mobility Limited
Not having inhouse battery
(major part) manufacturing
Strength
Already having association with
leading cab aggregator like Ola and
Wide variety of EV ranging from
personal to commercial segments
Not having collaboration for
battery charging infrastruture
Motors to work on EVs jointly and
be global
can act also as supplier of
plant like what Tesla have
Better production capacity and still