1.Analyze GE’s external environment since 2001 using PESTEL and discuss the
effects of these changes have had on GE. (200 words minimum)? Please include a
word count of your answer.
The PESTEL analysis of GE mentions the external factors that are important in the
industry environment. This analysis provides information that considers GE’s current
need and the challenges it faces in the macro-environment.
1. Political factors: Political decisions taken for GE are considered as a political factor in
this external analysis. This analysis determines the government’s impact on GE like:
The government gives GE an opportunity to improve its business by digitizing the
industry and government also support the paradigm shift toward the renewable energy. –
However, the government does not limit the global trade that making GE faces many
