Frankfurt Airport
Product of Export: Sausages
Team #5 – November 30, y
ITC101 NSS GROUP ASSIGNMENT TEAM #5 1
Artem (Tim) Ten
Olexiy (Alex) Shkolyarenko
Igor Li
Vladislav (Vlad) Perekolskiy
Hilario Gabayno
Table of
Contents:
Intro and Background of Frankfurt Airport. 3
Globalization – Frankfurt Airport Impact On Global Markets. 4
Cultural Considerations Of The Germany. 4
Strengths, Weakness, Opportunities And Threats Of Frankfurt Airport. 7
Key Factors That Have Lead To The Success Of Frankfurt Airport:
Historically/Presently. 8
Competitive Factors Faced By The Frankfurt Airport:
Locally/Regionally/Internationally. 10
ITC101 NSS Concepts Used At The Frankfurt Airport. 11
Conclusions Of The Future Sustainability Of Frankfurt, Chosen By Team. 11
Financial Analysis Of German Sausages’ Export. 12
Work Cited Page. 15
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Introduction and Background of Frankfurt Airport.
Frankfurt Airports is public and serves Frankfurt, Germany, a HUB for companies
such as: Aerologic, Condor, Lufthansa, Lufthansa CityLine and Lufthansa Cargo. It
is located in the fifth- biggest city of Germany. The size of this airport is 7,722
Miles2, consist of two main terminals with capacity of 65+ million people per year, it
has four main runways. By number of passengers Frankfurt Airport is 3rd in Europe,
it comes after London Heathrow and Paris Charles de Gaulle Airports, it also takes
17th place in worldwide chart. FRA is the most busy airport by cargo traffic in
Europe. 2014 Statistics:
Passengers– 59,636,948m;
Aircraft Movements-482,242k;
Frankfurt airport is situated in 12 km southwest of Central Frankfurt near the most
busy autobahns in Europe with are A3 and A5.
History.
In November 16th, 1909 the firs airline was created in Frankfurt am Main: The
Deutsche Luftschiffahrts- Aktiengesellschaft, then they build the first airport in
Frankfurt and it was opened in 1912 and extended after World War I. During World
War II it was occupied by Nazi and in 19340 first bombers took off for Paris. Later in
1948 when the Soviet Union blocked the west western Berlin to the allied control,
ITC101 NSS GROUP ASSIGNMENT TEAM #5 3
their aim was to force the western powers to allow the Soviet zone to start
supplying Berlin with food and fuel, thereby giving the Soviets
practical control over the entire city. Later in 1951 restrictions for German air
carriers were canceled and air traffic started to grow again and in 1952 in Frankfurt
Airport number of passengers was approximately 400,000 per day. Finally
Lufthansa was reorganized in 1955 and started their flights from Frankfurt.
Globalization, Impact on Global Markets.
Frankfurt Airport, as one of the biggest hubs in Europe has a great impact on
Global markets, their economic Impact for 2014 was $22.3 Billion USD, with
2,132,132 of cargo, and this number increased for 1.8%. Frankfurt Airport also is
the most popular transit airport in the world.
German culture
Germany is a great country which is located in the central Europe, second most
populated country on the continent, after Russia, with more than 81 million people
living on its land.
Its’ economy is the largest on the out of all European countries and the fifth largest
in the world. As far as this country is located in the heart of Europe and borders
with nine countries, such as Austria, Belgium, Czech Republic, Denmark, France,
Luxembourg, Netherlands, Switzerland and Poland, we can conclude that this
country through the whole history was under influence of all neighbours. German’s
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culture was influenced the most, by visiting of millions people, who were bringing a
part of their own country, different cultures and traditions.
Our group has divided culture in many concepts, such as: language, food, drinks,
architecture, religion, art and values.
Language. The official language of Germany is German, with more than 90% of
the population speaking as their first language. For more than thousands years
German language was developing since the first nomadic tribes created first
settlements to todays’ modern peoples, who develop the language nowadays.
Food and Drinks. Germans have a delicious cuisine but in the whole world they are
only famous for their unique beer, and sausages.
Art and Architecture. German painters, sculptors have influenced the worlds idea of
art.
