In this report we will compare two companies: Brembo and
Magna Steyr AG & Co KG. To do so we found some priorities for
the value chain transformation of a generic OEM towards 2025
and beyond: E-Mobility, Sharing economy, Manufacturing 4.0,
Autonomous driving, Digital business models. The most valuable
thing to do is always thinking in scenario
Brembo is a producer in braking systems. The company offers
other components and underpins its position as one of the leaders
in the OE market.
For Brembo the workforce is considered a valuable asset,
providing the thrust and drive that lead to any breakthrough.
Today the company operates in 14 countries on 3 continents, with
24 production and business sites, and a pool of over 10,800
employees, about 10% of whom are engineers and product
specialists active in the R&D. Brembo owns Breco, AP, Bybre,
and Marchesini brands and operates through the AP Racing brand.
Magna Steyr AG & Co KG is an automobile manufacturer based
in Graz, Austria. Engineers of Magna Steyr develop and assemble
automobiles for other companies, it becomes a strategic partner
for numerous global OEMs. Magna Steyr can draw on extensive
