MGMT 4312
Summer 2021 Online Schedule
Due Due
Week Assignment Date Time
1 6/7-6/13 Blackboard On-line Orientation as needed (Student Responsibility)
Chapter 1: Strategy, Business Models, and Competitive Advantage
Chapter 2: Strategy Formulation, Execution, and Governance
Chapter 3: Evaluating a Company’s External Environment
Practice Quizzes—Chapters 1, 2, 3
Student Information Form (See Read Me First on course menu) 6/13 11:55 PM
Student Introductions (See Read Me First on course menu) 6/13 11:55 PM
2 6/14-6/20 Chapter 4: Evaluating a Company’s Resources, Capabilities, and Competitiveness
Chapter 5: The Five Generic Competitive Strategies
Practice Quizzes—Chapters 4, 5
Exam 1: Chapters 1-5: Online proctored exam available 6/19, 8 AM 6/19 11:55 PM
3 6/21-6/27 Chapter 6: Strengthening a Company’s Position: Strategic Moves, Timing, and
Scope of Operations
Chapter 7: Strategies for Competing in International Markets
Chapter 8: Corporate Strategy: Diversification and the Multibusiness Company
Practice Quizzes—Chapters 6, 7, 8
Case 1: Twitter, Inc. in 2019 (Case 5 in textbook) 6/27 11:55PM:
Assignment Questions:
1 Perform a SWOT analysis for Twitter (See Chapter 4, pages 70-72 in your text for a
discussion of SWOT analysis). Present each set of factors (Strengths, Weaknesses,
Opportunities, and Threats) separately in bullet point lists. You may single space the answer to
this question in order to stay within the two page limit for the entire assignment but still have at
