Exporting and Importing to Russia
International Marketing
Professor: Donna Falloon
Student: Evgeniya Al Salous
November 2, 2014
“Russia is a riddlwrappd in a mystryinsid an nigma.” – Sir Winston Churchill
Indeed, Russian Federation, former USSR, former Russian Empire is the biggest country
on the map, and not only. With a long and rich history Russia is a birthplace of many of scientific
ideas and inventions. It lies in 5 climatic belts and spread through nine time zones, half in Asia –
half in Europe. As of July 2014, the population has reached over 144 millions. [ CITATION
CIA14 \l 1033 ] There are numerous languages spoken, religions, cultures, subcultures, buying
habits, per-capita incomes and etc. For the past twenty some years, Russia has gone through
significant changes, economically and politically. Russia is the sixth largest economy in the
world (as measured in purchasing power parity), a member of the G8, G20, UN and many other
international organizations. Also, after long negotiations it became a new member of WTO,
opening new commercial opportunities for US firms, which would allow exporters have certain
