III. Evidence
A. Evidence for Business Proposition 1: With the changing consumer behavior, businesses
entering E-commerce could thrive as more consumer’s patronage them.
• Evidence 1: Entrepreneurs Thrive with E-Commerce and Flexible Business
Plans.
“For many restaurants, online delivery has become a new lifeline. Other
retailers embracing online are seeing growth. Target’s digital sales grew by more
than 100% in March and are up 275% in April as consumers ordered more
essentials and groceries for delivery and curbside pickup.”
“One entrepreneur (and Forbes8 Mastermind) believes consumer behavior
will continue to grow and thrive online.”
“With online retail sales estimated to reach $6.5 trillion by 2023, there’s
no question that e-commerce will continue to rise. A flexible game plan for how
founders will adapt is what will help them reach their full potential post-
pandemic.” (Davis, 2020)
Analysis
Finding unexpected solutions to obvious issues, or obvious solutions to unexpected
