Media is a way through which a message is passed across, especially to a large
audience. There has been the introduction of many technological mass devices during the 21st
century. Examples of media modern media devices include the internet, radios, books, video
games, books, journals, newspapers, and magazines. On the other hand, media literacy is the
ability of an individual to know how to pass, send, receive, and interpret a piece of
information. There have been many effects since in identifying the impact of media on
literacy and information, the scientists came up with various theories that firmly explain these
effects.
According to the Agenda-Setting Theory, the media’s effects are seen as per what
concerns the public. At this point, the views from the people do not matter at all. What is
important is how the media determines the various issues that raise a concern to the public. It
operates under the rule that the problems with a high percentage of attention are what the